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Be A Market Leader

Be A Market Leader

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We teach you how to stand out and be the #1 in your industry - a market leader.

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پست‌های کانال
We're live tomorrow at 8pm SGT (Read this before you decide.) Folks, Mel here. This is the one I'd HATE for you to scroll past. Tomorrow night, Thursday, July 2, 8PM Singapore time, we go live for The Ultimate Clarity Webinar. Let me handle the three things running through your head right now. "I'm slammed this week." I know. Everyone is. That's literally the symptom we're talking about. So busy keeping the machine running you never step back to ask if it's even pointed the right way. 90 minutes. One night. It might be the most important 90 minutes of your quarter. "I'll just catch the replay." There isn't one. This is live only, on purpose. The work we're doing doesn't survive a recording. It happens in the room, in real time, or it doesn't happen. If you want it, you show up. "Is this just going to be a pitch?" No. It's 90 minutes on the real problem: what's actually keeping you stuck and how to start clearing it. You'll walk away with real clarity whether or not we ever speak again. Here's the honest truth after all these years. The people who get the most out of tomorrow are almost always the ones who nearly talked themselves out of it. The resistance you feel about showing up? That's not a reason to skip it. That's the exact thing worth looking at. Don't let this be another good intention that quietly expires. 👉 [WEBINAR REGISTRATION LINK] See you tomorrow. Rock on, Mel PS. Once we go live and it's done, it's gone. No recording. If any part of you KNOWS you need this, claim your seat before we close the room: [WEBINAR REGISTRATION LINK]

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بدون متن...
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The cost of staying where you are (Every month at the ceiling costs more than you think.) Folks, Mel here. We're two days out. So let me make the case plainly, because I don't want you to "maybe" your way out of this. Most people treat a plateau like a pause. A flat stretch. Harmless. "I'll figure it out eventually." It is not harmless. It's the most expensive place you can possibly stand. Here's why. Every month you operate from the same hidden bottleneck, you're not standing still. You're actively pouring your time, your money, your energy, and your best, most irreplaceable years, into a structure that was never going to take you where you want to go. You're not idling. You're scaling the wrong thing. FASTER. And it compounds. The longer it runs, the more tangled it gets, and the harder it becomes to unwind. The unclear business at year five is ten times harder to fix than the unclear business at year one. Because now there's a whole team, a whole identity, a whole life built on top of the crack. THIS is why clarity is the highest leverage work you will ever do. Not because it's trendy. Because everything else literally sits on top of it. Fix the foundation, and the next twelve months look like a different business. Skip it, and you just build higher on a crack, and pray it holds. So when people ask me "why now? why drop everything for a Thursday night?" that's my answer. Because "later" has a price tag, and it's bigger than you think. 90 minutes on Thursday. Live. Straight at the foundation most people avoid for years and pay for forever. 👉 [WEBINAR REGISTRATION LINK] Rock on, -Mel PS. July 2, 8PM SGT. No replay, so block the time NOW, before life fills the slot. This is the work that makes everything else work: [WEBINAR REGISTRATION LINK]
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بدون متن...
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The version of you that isn't fighting yourself (What actually changes when the ceiling comes down.) Folks, Mel here. I've spent a few days now talking about the problem. The ceiling. The bottleneck. The hidden brakes. Today I want to talk about why it's worth solving. Because this is the part that actually gets me out of bed. Imagine this for a second. Really picture it. You wake up and you're clear. Not "motivated." CLEAR. You know exactly what you're building and exactly why. The fog is gone. You sit down to work and there's no internal argument. No procrastination tax. No talking yourself out of the big move. You just… do it. Because the part of you that used to fight you is finally on your side. You raise your prices and the number comes out clean, no flinch. You follow up. You go all in. You stop hedging. And slowly, then quickly, the business stops feeling like a war against yourself. THAT is the prize. Not just more revenue, though that tends to follow clarity like a shadow. The real prize is building something that gives you peace, purpose AND prosperity at the same time. Read that again. All three. At once. Because most people are quietly convinced they have to pick. Peace OR prosperity. Purpose OR profit. Be happy OR be rich. That's a lie. A limiting belief dressed up as wisdom. But here's the catch, and it's the whole reason for July 2: You will never get all three while you're unclear and fighting yourself underneath. You can't build a peaceful, aligned, prosperous business on a foundation of inner static. It doesn't matter how good your funnel is. Clear the foundation, and all three become possible. That's what The Ultimate Clarity Webinar is really about. Not tactics. The thing the tactics have been sitting on top of the whole time. 👉 [WEBINAR REGISTRATION LINK] Rock on, Mel PS. Thursday, 8PM SGT. Live, no replay. Come find out what it feels like to build from clarity for once: [WEBINAR REGISTRATION LINK]
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بدون متن...
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You're the bottleneck (and that's good news) The thing no course, coach, or funnel can fix for you. Folks, Mel here. Let me say the quiet part out loud. You don't have a strategy problem. I know that's not what you've been told. The whole internet is built to sell you the opposite. That you're one funnel, one ad, one framework away from the breakthrough. So you've bought the courses. Built the funnels. Studied the offers. Saved the reels. On paper, you know EXACTLY what to do. But knowing was never the issue, was it? Something keeps stopping you from doing it consistently. From following through after the motivation fades. From charging what you know you're worth. From going all in instead of hedging. You sit down to do the important thing… and somehow end up reorganizing your Notion instead. That "something" isn't in the tactics. It's in you. You already know the strategy. The bottleneck is YOU. I know that one stings. Sit with it anyway. Because here's why it's actually the best news you'll hear all week. If your bottleneck is the strategy, you're stuck. You're at the mercy of the next guru, the next algorithm, the next shiny tactic. Forever chasing. But if the bottleneck is YOU? Then it's the one variable you fully control. It's the one thing you can actually fix. And once you do, it changes everything downstream. Most people spend their whole careers optimizing the wrong layer. Tweaking funnels while the real problem sits untouched underneath. On July 2, we go straight to that layer. Live. Together. 90 minutes. 👉 [WEBINAR REGISTRATION LINK] Rock on, -Mel PS. Free. Live. 8PM SGT, Thursday. No replay. If reading that made you a little uncomfortable… good. That discomfort is the exact thing we're working on. Reserve your seat: [WEBINAR REGISTRATION LINK]
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Just leaving a FA leader’s office as we spent 3 hours planning his team vision and recruitment out in depth. His name is also
Just leaving a FA leader’s office as we spent 3 hours planning his team vision and recruitment out in depth. His name is also Melvin haha which is fun - and he had so many epiphanies. In between I got a text from Bryan and I realise we are often the LAST resort many of our clients find. Speakers. FA directors. Agency leaders. Coaches. Marketers. They usually find the flashier Louder Younger Cheaper God-quoting … people before they find us. When they come and find us, it’s usually because these folks completely fuck things up. Mess up so bad that our first thing often is NOT to help clients. But to clean up the previous man/woman’s mess. No kidding. This is when I realise cheap is not cheap. Cheap is expensive. When you pay cheap and it doesn’t work, it actually burns money. And time. And energy. When you pay cheap, and later it costs you reputation and peace of mind, it’s actually mad expensive. Never choose cheap. Choose good. Choose quality. Quality pays. Cheap costs. And don’t just buy because a person quotes the Bible and Jesus 100 times … Or drives a nice car and has fancy watches. Who’s funding the items? Find someone who knows what they are talking about And passionate about your success And is 100% dedicated Choose wisely. It can be someone else besides me and Bryan! This is not an ad. But just make sure you make proper choices so you don’t wind up with regret. Not all that glitters nice on the outside is gold :) With love, Mel
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Free live session, July 2 (One night. Live. Here's the problem we're solving.) Folks, Mel here. Quick question. And I want you to actually sit with it for a second. Have you ever felt a ceiling on your business you couldn't explain? You're not lazy. You're not slow. You KNOW the strategy. You've probably forgotten more about marketing than most people will ever learn. And yet… you're stuck at the same level you were six months ago. Maybe two years ago. You launch the thing. It half works. You tell yourself the next funnel, the next offer, the next hire is the one that finally breaks you through. It never quite does. So you do what smart people do. You go buy another course. Another strategy. Another tactic. And here's the truth nobody in the marketing world wants to say out loud. That ceiling is NOT a marketing problem. More tactics won't move it. They can't. Because the thing holding you back isn't out there in your funnel. It's underneath everything. It's a lack of clarity on what you actually want… and the quiet resistance that keeps sabotaging you the moment you get close. And every month you leave it unsolved, it costs you. Time. Money. Momentum. Your best years. On Thursday, July 2 at 8PM Singapore time, I'm going live to name that ceiling, and show you exactly how to start taking it apart. It's called The Ultimate Clarity Webinar. Free. Live only. No replay. Why no replay? Because this isn't content you half watch at double speed while answering emails. This is work. And work only happens when you actually show up and are IN the room. Grab your seat now while it's in front of you. 👉 [WEBINAR REGISTRATION LINK] Rock on, Mel PS. I'll unpack more over the next few days. But the people who register early are the ones who actually show up. Don't let this one drift to the bottom of your list. Claim your spot: [WEBINAR REGISTRATION LINK]
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Today. 1 PM. (Final seats for this afternoon) Folks, Mel here. Today's the day. 1 to 4 PM at Lifelong Learning Institute, Singapore. We've got a few seats left, and then we shut registration to keep the room right. If you're still on the fence: it's one afternoon, S$100, and you walk out with the full 5Cs system, what's working right now, and your own questions answered live by both me and Bryan. That's it. No replay. No "next time." Just this room, this afternoon. >> Grab the last seats See you at 1. Rock on, Mel PS: Doors open 12:45 PM for a 1 PM start. If you're in, reply "IN" and we'll keep an eye out for you.
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The ones who need it most hesitate the longest (June 25, 1 PM. Last seats.) Folks, Mel here. It's tomorrow. June 25. 1 to 4 PM. Lifelong Learning Institute, Event Hall 1-1, Singapore. Here's something I've noticed after years of doing this. The people who need a room like this the most are usually the ones who hesitate the longest. If this is speaking to you, that's not a coincidence. We're closing registration when the room fills, and we're close. If you've been "thinking about it," this is the moment. Tomorrow afternoon you're either in the room getting the system, the now-plays, and your questions answered... or you're hearing about it after. >> Reserve your seat Rock on, Mel PS: This is a real room, in person, one time. See you tomorrow.
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Don't take our word for it (A few people who stopped guessing.) Folks, Mel here. I could keep telling you this works. Instead, I'll let them. Edmund went from breaking even to 7X returns. Marc built a $20K a month business that runs without him. A realtor closed 7 figures with YouTube, not cold calls. Dylan went from 2 students to 200 in three years. Kevin went from no brand and no team to the #1 insurance team. Different industries. Same operating system. The 5Cs aren't a theory we dreamed up. They're the pattern behind every one of those stories. On June 25, we hand you that system, show you what's working now, and answer your questions live. 1 to 4 PM. Lifelong Learning Institute, Singapore. S$100. The room is small and filling. >> Reserve your seat Rock on, Mel PS: Three days out. If you've been waiting for a sign, the people above were once exactly where you are.
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Ask us anything. Seriously. (The live Q&A is where it gets personal.) Folks, Mel here. A while back, a guy sat in one of our rooms stuck at the same revenue number for three years. Smart. Hardworking. Doing "everything right." In one conversation, we found the one broken handoff in his 5Cs. Not a new tactic. A fix. That's the part most events skip, and it's the part we built into June 25 on purpose. After the 5Cs and what's-working-now, we run a live Q&A. You bring your real situation. Your real bottleneck. Your real numbers. And we diagnose it in the room, to your face. Not "great question, let's take that offline." Actually answered. That only works in a small room. Which is exactly why we keep it small. 1 to 4 PM. June 25. Lifelong Learning Institute, Singapore. S$100. >> Reserve your seat Rock on, Mel PS: Come with the one question that's been nagging you. That alone can be worth the afternoon.
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What's actually working right now (The angles, offers and AI plays working this quarter) Folks, Mel here. Most "marketing advice" you're following was true once. In 2022. The platforms changed. The buyers changed. They've sat through 101 webinars that overpromised, and they can smell a pitch from Mars. So here's part two of what we're doing on June 25. After we walk through the 5Cs, Bryan and I open the playbook on what's actually working right now. The angles. The offers. The content formats. The AI plays getting real results this quarter, not three years ago. No theory. No 200-slide deck. The stuff we're seeing move the needle today, with our own clients. You walk out knowing what to stop doing, what to start doing, and what to double down on this week. 1 to 4 PM. Lifelong Learning Institute, Singapore. S$100. >> Reserve your seat Rock on, -Mel
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The 5Cs explained (Most people obsess over one. The leaders build the flow.) Folks, Mel here. Yesterday I said the business is a relay race. Today, meet the runners. We call them the 5Cs: Character. Stop being a carbon copy. Become a category of one. Content. It's not about information. It's about relationships. Cultivation. Stop gambling with the algorithm. Stay in touch with the people who matter. Conversion. When the first three are right, the sale feels like a layup. Client Success. Build client empires, not client prisons. Transformation sends referrals right back to your Character. Here's where most people lose. They obsess over ONE C and wonder why the business stays stuck. Great content, no sales. Tons of followers, no clients. Sound familiar? The leaders build the flow. Each C feeds the next, and the whole thing compounds. On June 25, we map all five to YOUR business. Live, in the room. >> Grab your seat Rock on, Mel PS: 1 to 4 PM, Lifelong Learning Institute, Singapore. S$100. The room is capped, so don't sit on this one.
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We're running a Mini Mastermind on June 25 (Mel & Bryan. Live in Singapore. Small room.) Folks, Mel here. Quick one. Bryan and I are getting a small room together on June 25, and I want you in it. Here's the truth most people won't say out loud. You're not stuck because you need more information. You're drowning in it. Courses, funnels, AI tools... and still the same ceiling. The problem? Most of what's being taught is at least three years behind. This business is a relay race. Character, Content, Cultivation, Conversion, Client Success. Drop the baton on one runner and the whole thing stalls. On June 25 we put the whole system on the table. Plus what's actually working right now. Plus a live Q&A where we look at your business, not a slide. One afternoon. 1 to 4 PM. Lifelong Learning Institute, Singapore. S$100 a seat. The room is small on purpose. Once it's full, it's full. >> Reserve your seat Rock on, Mel PS: This isn't a webinar. It's a real room, in person, with both of us. If you've been meaning to fix that "stuck" feeling, this is the cheapest S$100 you'll spend this year.
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You already know what you need to do Folks - Mel here... You already know what you need to do. You've watched the videos. Read the posts. Consumed the content. You're not lacking information. But listen... Knowing isn't the same as doing. And doing alone isn't the same as doing it RIGHT. Most people find themselves stuck in that gap. Between knowing what needs to happen... And actually making it happen in a way that creates real results. That's where we step in. Bryan and I work with people who are done thinking about it. People who want a breakthrough... but aren't sure where to start. People who are ready to be guided. If you're committed to closing that gap... If you want someone in your corner who's done this before... If you're ready to turn what you know into what you DO... [BOOK A CONSULTATION HERE] Or reach out directly: DM me: @thegreatmelvinsoh DM Bryan: @bryanangzw Let's talk. Rock on, -Mel
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The ugliest ad I've ever seen (that still works) I saw an ad that made me laugh. Because it was ugly as hell. Just a screenshot of a PDF. No design. No fancy copy. And the headline? "Looking for 5 people who want [X]." What's good is it was pulling RESULTS. The person running it? Booked out. Because the ad was clear. What most people misunderstand about ads: They think it needs to be pretty. Polished graphics. Branded colors. Professional design. Like you need some Madison Avenue agency behind it. You know what converts? Clarity. When someone sees your ad and knows within seconds: → What you're offering → Who it's for → What to do next. This ugly-ass PDF ad did those three things flawlessly. "Looking for 5 people who want [specific result]." If you want it → grab it quick. Simple. No fluff. No mystery. No bullshit. Meanwhile I see people running these "artsy" ads. Beautiful imagery. Vague copy. "Unlock your potential." "Transform your career." "Join the revolution." Cool yeah… But what the fuck are you actually selling? Nobody knows. So nobody responds. And then they come crying about how "ads don't work." Ads work fine. But your MESSAGE is broken. Because you're prioritizing aesthetics over communication. You're trying to have design awards instead of clients. And I'm not saying you should deliberately make your ads ugly. (Though it doesn't hurt to test it.) I'm saying most people obsess over the WRONG things. They spend hours picking fonts. Tweaking colors. Making sure the logo placement is just right. But the actual proposition is buried. The next step is weak. And the target audience has no idea if this is even relevant to them. So they scroll past. Quit trying to make your ads pretty. Ugly + clear > pretty + vague. Make it CLEAR. Tell people exactly what you do. The easiest strategies sometimes create the biggest results. Nobody cares how pretty your ad is if they don't understand it. Rock on, -Mel
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Will I get to talk to you or Bryan? When people work with us, they are like will I get to talk to Mel and Bryan? Are you guys really there for me? What happens after is actually we are the ones that chase them. Did you post the video? Did you do the work? Did you survey your audience? Launch the fucking event alr. Yes - don't worry about whether you can reach us. I do this 7 days a week, 8-9am to 2am. Last 2 days I took calls IN THE ANYTIME FITNESS GYM till 1245am. Don't worry about me. Worry about whether you do what is needed to win. And when you join us, YOU WILL. We will make sure you do. Uncomfortable forward action leads to progress. Remember -> it's not what you know ... it's what YOU DO that makes you succeed. - Mel P.S. Whenever you are ready, come for my events or talk to me/Bryan. @thegreatmelvinsoh.
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