Academy of Closing

Prospects are very sensitive They know when you're shy They know when you're confused They know when you're desperate They know when you're confident They can easily sense your emotions through your; • Voice tonality • Body language • Facial expressions But how can you escape from this situation? I'll give the solution in my next post #AcademyofClosing

Meditate on this: Shy Closers don't close deals But Confident Closers do So whatever you do, Never ever present your offers with shyness of tune. #AcademyofClosing

"Alot of persons sell what I'm selling" "My market is saturated" "My competitors makes more sales than me" "What should I do?" You have two (2) choices, • Quit • Get to work Listen to me….. - No market is saturated, you just failed to be different. So change your mindset - If your competitors are selling more than you, then ask yourself "What are they doing that I'm not doing?" If you get the answer, then devise a method to do exactly what your competitors are doing, but doing it differently. #Academyofclosing

BASIC RULE OF CLOSING: Understand why you buy before understanding why others buy The same psychology that works for them, is what works for you as well. #Academyofclosing

When a person falls ill and meets with a Pharmacist, The Pharmacist is never in a rush to recommend any drugs to the patient Rather he'll; - Ask questions - Listen & take notes - Figure out the problem - Show empathy and understanding - Confidently recommend the drugs as a solution That's how a marketer successfully closes a sale #AcademyofClosing

When a person falls ill and meets with a Pharmacist, The Pharmacist is never in a rush to recommend any drugs to the patient Rather he'll; - Ask Questions - Listen & Take Notes - Figure out the Problems - Show empathy and understanding - Confidently recommend the drugs as a solution That's how a Marketer successfully closes a Sale #AcademyofClosing

Contents that sells are contents that; 1. Are specific 2. Are simple to read 3. Contains visual words 4. Ask questions 5. Answers a question 6. Instills fear 7. Provides security 8. Raise curiosity! #AcademyofClosing

A hard pill to swallow: But the moment you let the prospect gain control over the conversation or call then you've just prepared yourself to lose that deal Once they can control the conversation They can control their buying decisions And can easily tell you "NO" for your deal #victorymarkson

A Quick Sales Tip: Add timely deadlines to your discounted offers And make the time frame as short as possible The more scarce it is The more urgent people want to have it. #Academyofclosing

Humans want what they cannot have In the same vein, humans don't want what they have This is the reason why boys could spend hours observing an expensive phone that they cannot afford Browse the specs, Watch YouTube videos on them Read reviews Maybe create a savings for it but can't meet up They want it, but cannot have it But let's say it's an iPhone 15 worth millions And the next morning, they wake up, open their phones and see a notification from Jumia “100 units of iPhone 15 are fast selling for 200,000 naira (discount price) for the next 350 minutes. Countdown begins now ⌛” What do you think will happen? In conclusion; Urgency sells faster and much better. #Academyofclosing

Based on observation….. Products tend to sell more and faster when sold with urgency “Limited offers” “10 days discounts” “50% discount for 10 days” “59 minutes countdown till sale ends” These things pushes people to take action even beyond their current capacity to gain access to the product Why is that? Because humans naturally want what they cannot have….. I'll explain better in my next post. #Academyofclosing

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A Quick Sales Tip: “Sell what they want and not what you want for them” This is the reason why you still lack sales, It's cause you keep selling what you want for your prospects,  And not what they want for themselves Assuming you come across a man with no legs But the man wants a job Instead, you offer to sell to the man (2) robot legs so he can walk I assure you, he is most likely not going to buy  But if you charge the man $100 to get the job from you, he will gladly pay Why? He knows he doesn't have legs But what he wants at that point in time is a job and not legs Most times, human wants makes us ignorant of our needs Smart marketers use this psychology to their advantage You get the idea now? #Academyofclosing

Selling to the right audience doesn't guarantee you sales You still have to sell the right product to them A product of value to them A product that will benefit them A product that will solve their current problems and not the past ones For instance; Your audience maybe online entrepreneurs But yet, 99.9% of them don't have a sales problem So if you craft a “How to make sales” product for them, they won't buy it In conclusion; Bad product + Right Audience = No sales  Good product + Right Audience = Sales #Academyofclosing

Your product lacks sales cause it lacks an audience, Or maybe, the audience size is low and probably broke to afford the price you tagged For instance, You'll obviously sell books to people that read books and can afford them But there are different kinds of books Each kind has its own audience So selling a love novel to an audience interested in psychology is a waste of time Cause no matter the marketing, they won't buy What is your product and who are you selling it to? #Academyofclosing

(8) Reasons why your product lack sales 1. Lacks an audience 2. Good product, wrong audience 3. Bad product, right audience 4. It lacks an offer 5. Poor offer attached 6. It lacks urgency 7. Inconsistent marketing #Academyofclosing

Don't Market the Features ❌ Market the Transformation ✅ Make the prospect create a mental image of satisfaction with your product Make them picture their problems solved with your product Make them feel comfortable and Confident in your product Otherwise you'll lose that Sale #Academyofclosing

As a Service Provider, You ought to make your prospect see the benefits of working with you Show them your unique qualities Show them why you are far different front others Do not give the prospect generic offers Give the prospect your own unique offers #TheAcademyofClosing

Closing is more of showing than telling It is more of reflecting than explaining What am I saying? People buy from those that reflects the results of their product #Academyofclosing

As a Product Seller, Get new customers As a Course Creator, Generate more leads As a Service Provider, Pitch more clients As a growing Influencer, Collaborate with more Influencers The key to success in business is to play with numbers. #Academyofclosing