Focus Group Sg
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6 512
Telephone Survey
Respondent Incentive:
$30 cash incentive
Only deemed complete if complete the 30 minutes telephone survey
Research Objective
The objective of this telephone survey is to gather the satisfaction level of respondents towards their
insurance/financial service providers.
Respondent Criteria
- All must be Singaporean or Singaporean PR
- Employed full time/part time – Must have income
- Aged 21-64
- Not working in sensitive industries such as financial/insurance etc.
- Main/Joint decision maker for insurance/financial products
****- CURRENTLY owners of GREAT EASTERN OR PRUDENTIAL LIFE related policies (i.e. Critical
Illness/Life/Term Life/Wealth and Retirement/Personal Accident etc.) and their LAST GE/PRU
purchased their insurance policies through via bank
o GREAT EASTERN – OCBC
o PRUDENTIAL – Standard Chartered/UOB
- Policy must be personally purchased – does not include company insurance
- Must have interactions with their insurance company in the past 12 months – including
making payment, receiving letters/correspondence etc. ***
*POLICY OWNERS ARE DEFINED AS THE PERSON PAYING/MAIN LIAISON FOR THE PARTICULAR LIFE
POLICY – i.e. if the parents purchased the policy for their children, and is still currently paying and
liaising with the company, they are the owner of the policy
*DOES NOT INCLUDE GENERAL INSURANCE SUCH AS HOME, TRAVEL, PERSONA
https://forms.gle/yfVLMZ4NXpwd8Kvp8
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Focus group stamp
Date: 14 Aug 2026
Time: 2pm-330pm (90mins online via teams)
Incentive $120
Profile: Stamp Duty Agent
Someone who help clients handles stamp duty related matters
Only Criteria
Cannot be working in Media, Advertising, PR, Market research companies and IRAS.
Incentive will be disbursed via paynow within 5 days after group discussion.
https://forms.gle/nKnZYsyC2X27Wntx9
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PROJECT ORANGE
Share Your Thoughts on Public & Cultural Spaces in Singapore!
Date: between 14-20 Aug
Focus Group Discussion
Duration:120 minutes]
Location: in-person (venue to be confirmed)
Incentive: As a token of appreciation for your time, eligible participants who complete the session will receive $140 grocery vouchers.
We are looking for individuals living in Singapore to participate in a research study exploring how people spend their leisure time and what makes public, social, and cultural spaces engaging.
Whether you’re a frequent visitor to attractions and museums in Singapore or rarely visit them at all, we want to hear your unique perspective!
Who we’re looking for:
Aged between 17 and 65 years old
https://forms.gle/ERPfdQKr7xiQYwYb8
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Project story
Incentives: $140 Grocery Voucher
Do take note of the critiera and click on the respective url to fill up base on your profile
Group 1
-MALAY Singaporean
-Age from 35 to 55 years old and - very Familiar with the stories of Sang Kancil and Kuda Sembrani
Date of FGD: 27 July, Time : TBC
https://forms.gle/dqVk3t6GkiTCM7QT9
Group 2
-Chinese Singaporean
-Age: 35 to 55 years old
-very Familiar with the stories of Kusu Island, Hu Ye, and Monkey King
Date of FGD: 28 July, Time : TBC
https://forms.gle/zApp7DwPHKCGirTg8
Group 3
-Indian Singaporean
-35 to 55 years old
-very Familiar with the stories of Murguan’s Peacock/Rooster, Hanuman, and Loyal Mongoose.
Date of FGD: 29 July, Time : TBC
https://forms.gle/ea9uaf3M9EpQKDfg8
6 512
Focus group
Incentive:120
Duration:1.5hr
Date:24/29jul
Topic:
Research aims to help IRAS gain a deeper understanding of the needs and experiences of taxpayers and tax agents, as well as their satisfaction with the services provided by IRAS.
https://forms.gle/4Ln8ijU58z2X5q367
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Shortfall non chinese
Do note the Critiera: To drink Milo 3-in-1 Mix (Singapore Version) more than 5 times a week* Do sign up if met this critiera
Drink tasting
Duaration: ~30 mins
Incentive: 40 sgd
Date: 18/19july
Each respondent to taste 2 to 3 drink products (2 to 3 Hot Drinks)
The objective of this Central Location Testing (CLT) is to gather information on consumer preference and acceptance to milk favoured powder drinks.
Respondent Criteria
- 18 to 54 years old
- Current Milk Flavoured Powder users (MILO/ Ovaltine/ Hot Chocolate, etc.)
- Drink at least 5 times a week
- Usually consume it hot/ lukewarm (Not Cold)
- Monthly Household Income: SGD 2,500 and above
EXCLUSIONS:
- Any Food related allergies
- Currently under medical treatment/ conditions
https://forms.gle/hrngrgMGUcguQpLF6
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Project purchase
Incentive: $140 Sheng Siong Physical Voucher
Duration:2hr
Location: Mediapolis
Customer Product Category Specifications
-All respondents should be personally involved in purchasing lifestyle or household products
-All respondents must have purchased from at least 3 of the listed categories (fashion, home & living, food & beverage, health & beverage… etc) within the past 3 months
-Respondents should be the primary or joint-decision-maker for these purchases
https://forms.gle/NxLU158g8w48rRFb7
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**Shortfall for 2 male Age 19-37
Ctitiera: only heard before this brand IPL and never use any IPL before, which intend to try*
Project IPL
Topic: To understand more on IPL
FGD at Paya Lebar LHL
Date: 16&17 July 1 hrs
$140 Shengsiong voucher
https://forms.gle/4F9E6VkxHFQR5J87A
6 512
**Shortfall for 2 male Age 18-25.
Ctitiera: only heard before this brand IPL and never use any IPL before, which intend to try*
Project IPL
Topic: To understand more on IPL
FGD at Paya Lebar LHL
Date: 8/9 July 2 hrs
$140 Shengsiong voucher
https://forms.gle/4F9E6VkxHFQR5J87A
6 512
Project life phone survey
Incentive:
$30 cash incentive
Duration: 30 minutes telephone survey.
Criteria
- Employed full time/part time – Must have income
- Aged 20-64
- Main/Joint decision maker for insurance/financial products
- Purchased and CURRENTLY owners of LIFE related policies (i.e. Critical Illness/Life/Term
Life/Wealth and Retirement/Personal Accident etc.) for the three companies below
o Manulife
o Prudential
o Great Eastern
o singlife
o AIA
- Policy must be personally purchased
– does not include company insurance
- Must have interactions with their insurance company in the past 12 months – including
making payment, receiving letters/correspondence etc.
*POLICY OWNERS ARE DEFINED AS THE PERSON PAYING/MAIN LIAISON FOR THE PARTICULAR LIFE
POLICY – i.e. if the parents purchased the policy for their children, and is still currently paying and
liaising with the company, they are the owner of the policy
https://forms.gle/8wRRbWa61CVNvHdU6
6 512
Drink tasting
*Do note the Critiera: To drink Milo 3-in-1 Mix (Singapore Version) more than 5 times a week*
Duaration: ~30 mins
Incentive: 40 sgd
Date: 18/19july
Each respondent to taste 2 to 3 drink products (2 to 3 Hot Drinks)
The objective of this Central Location Testing (CLT) is to gather information on consumer preference and acceptance to milk favoured powder drinks.
Respondent Criteria
- 18 to 54 years old
- Current Milk Flavoured Powder users (MILO/ Ovaltine/ Hot Chocolate, etc.)
- Drink at least 5 times a week
- Usually consume it hot/ lukewarm (Not Cold)
- Monthly Household Income: SGD 2,500 and above
EXCLUSIONS:
- Any Food related allergies
- Currently under medical treatment/ conditions
https://forms.gle/hrngrgMGUcguQpLF6
6 512
Project IPL
Topic: To understand more on IPL
FGD at Paya Lebar LHL
Date: 8/9 July 2 hrs
$140 Shengsiong voucher
https://forms.gle/4F9E6VkxHFQR5J87A
6 512
Drink testing
Duaration: ~30 mins
Incentive: 40 sgd
Date: 11/12july
Each respondent to taste 2 to 3 drink products (2 to 3 Hot Drinks)
The objective of this Central Location Testing (CLT) is to gather information on consumer preference and acceptance to milk favoured powder drinks.
Respondent Criteria
- 18 to 54 years old
- Current Milk Flavoured Powder users (MILO/ Ovaltine/ Hot Chocolate, etc.)
- Drink at least 5 times a week
- Usually consume it hot/ lukewarm (Not Cold)
- Monthly Household Income: SGD 2,500 and above
EXCLUSIONS:
- Any Food related allergies
- Currently under medical treatment/ conditions
https://forms.gle/hrngrgMGUcguQpLF6
6 512
Project sentiment (online focus group)
Incentive:$140 Sheng Siong E-Voucher
Date: between 16 - 17 june
Duration:2 hours
Criteria
All to be current Singaporean citizens (Born in Singapore)
https://forms.gle/Yk99T9McJrYiYcyK8
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Project couple
Objective
Evaluating the Effectiveness and Impact of Two -Marriage Mentoring Programmes in Singapore
Date:
IDI- 21 to 23 May
FGD- 25 to 29 May
Methodology - Online (Zoom Platform)
incentive- $120 SGD Sheng Siong E Voucher
Important Note
1)Willing to open Camera during the IDI/FGD
2)Willing to share screenshot of marriage cert
https://forms.gle/ywMqmKxsBm1Lqq3e7
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Need more for group 4 to 6
Group 4: concession pass holder
Group 5: Non-Concesslon Pass Holders: Heavy Users
Concession Pass Holders WITHOUT Monthly Pass
Grpup 6: Non-Concesslon Pass Holders: Less Heavy Users
Concession Pass Holders WITHOUT Monthly Pass
Project travel
Incentive $120 Sheng Siong Voucher
Duration 2.5hr
Date: between 25 apr to 16 may
To understand more of your transport
Criteria
All to be Singapore Citizens & PRs
All to be between 18 years old and above
Must agree to be verified with their NRIC (they need to bring this on the day for verification; failure to do so will not be admitted to the group)
2.5 hours in-person focus group
https://forms.gle/87uaZCconvhGHxDq9
