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Cracking the media management puzzle through insights, solutions and data. ▪️Website — http://thefix.media ▪️Newsletter— http://bit.ly/2Tsr0M9 Reach out: @thefixmediabot
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Channel Posts
After 25 years of reporting on the Balkans, Eastern Europe and the post-Soviet space, OBCT is still experimenting with how specialist journalism can reach wider audiences, work across borders and become less dependent on short-term funding. For the latest FixEd podcast, Orsolya Seregely spoke with Chiara Sighele, project director at OBCT.
Listen to the full conversation on YouTube or wherever you get your podcasts:
▶️ Youtube
🎵 Spotify
🍏 Apple
🎧 Other
Editor’s note: This interview is part of a series produced by The Fix under MOST — Media Organisations for Stronger Transnational Journalism, an initiative led by OBCT and its partners and co-funded by the European Union. The Fix works with partner newsrooms on product, audience and business development.
| 2 | Are on-demand newspapers produced by AI agents the future of journalism? Likely not. However, they also aren't entirely out of the picture.
In our latest FixEd podcast episode, The Fix’s senior editor Anton Protsiuk converses with Christopher Brennan from Overtone AI, a firm focusing on AI's role in news and advertising.
Find the highlights and watch the full episode. | 44 |
| 3 | The unprecedented migration crisis in Spanish Ceuta has transformed the local newspaper El Pueblo de Ceuta into a point of reference. Romain Chauvet spoke with one of its journalists, Salvador Carnicero. | 47 |
| 4 | Venezuelan journalists exiled in Spain hoped that the American operation in Venezuela would restore freedom of the press. In the meantime, they are using innovative initiatives to overcome censorship.
◼ According to Reporters Without Borders' most recent World Press Freedom Index, Venezuela is now ranked 160th out of 180 nations, making it one of the most dangerous countries in the world for journalists.
◼ Venezuelan government control has caused over 60 newspapers to cease publication in the last 12 years, while more than 200 radio stations have ceased to operate.
◼ Dariela Sosa, a Venezuelan journalist who has been exiled in Madrid since 2018, decided to create a newsletter named Arepita. This newsletter allows her to freely disseminate information directly to the inboxes of its 80,000 subscribers from Monday to Thursday.
◼ “The media outlets were blocked, and even sometimes social media can be intermittently blocked, so I thought if we just send an email, it will be very hard to block it,” she explained.
◼ Alessandro Di Stasio, another Venezuelan journalist, also had to go into exile in Spain because of his work. Since then, he has worked as an investigative journalist for Armando.Info, an online media outlet that focused on corruption and human rights violations.
◼ “I've reduced my tweets and my social media posts,” he says. “And every time I post, I think about it quite a bit before publishing. I always ask myself if it is worth publishing this and what the consequences could be for me and my family.”
◼ Trump’s decision to keep Maduro’s vice-president, Delcy Rodríguez, as the country’s interim head of state showed no signs of a return of press freedom, according to these journalists.
◼ “We are happy because Maduro is not in power. He was a dictator with a lot of crimes against humanity, but the person that is in charge right now, who was very close to Maduro, is one of the architects of the repression,” said Sosa.
◼ “The journalists in Venezuela are still very concerned about their lives. They don't sign their reports, and they keep a very low profile,” adds Di Stasio.
❓ How can the international community better support and protect journalists forced to operate in exile or under oppressive regimes?
📍 Read Romain Chauvet’s full article on our website to learn more. | 81 |
| 5 | In the latest podcast episode, The Fix’s senior editor Anton Protsiuk speaks with Christopher Brennan of Overtone, a company working at the intersection of AI, news, and advertising.
We start with some quick-take questions, talk about Overtone’s model, and then spend much of the interview discussing how AI agents – systems that can take actions on a user’s behalf, not just provide information in a chat format – could change how people consume news and how publishers distribute their stories.
Listen to the full conversation on YouTube or wherever you get your podcasts:
▶️ Youtube
🎵 Spotify
🍏 Apple
🎧 Other | 65 |
| 6 | 🗓️ This September, The Fix — our media team and our research and advisory team — is heading to Global Gathering 2026 in Estoril, Portugal.
We'll be there for three days of conversations with editors, funders, and press freedom advocates from around the world, and we're bringing a few things of our own.
📍 On September 5th, join our session "Behind the Block: Exiled Media, Circumvention & the Fight for Audiences," 15:30–17:30 — a look at how independent newsrooms operating under censorship and in exile keep reaching their readers, and what it actually takes to get past the block.📍
Then come find us at Booth #15, where we'll have:
▪️ a new research report on media from authoritarian countries
▪️ a first look at a few tech products we've been building for newsrooms
▪️ a vote you can take part in, and watch the results unfold in real time
We'll be around the whole event, so stop by, say hello, and let's talk about the future of independent media.
See you there! 👋 | 59 |
| 7 | French newsletter Brief.me has over 12,000 paying subscribers and turns a profit without advertising. Romain Chauvet spoke with Laurent Mauriac, co-founder and president of Brief Media. | 67 |
| 8 | 🎉 This week marks the one-year anniversary of the Fix.Ed podcast!
Over the past year, we’ve published 34 episodes featuring media founders, Wikipedia’s fundraising director, McKinsey’s head of publishing, and leading operators across the industry. We’ve tackled the real operational challenges facing modern newsrooms—from AI integration and audience development to sustainable revenue models.
To wrap up our first year, The Fix’s director Jakub Parusinski sat down with John Taylor, founder of Act3 Agency, for a candid conversation on how podcasting has evolved and what operators need to focus on next.
So why not give our podcast a listen today on your platform of choice? (And if you’re not already following us on Spotify or YouTube yet, now is a great time to fix that:
▶️ Youtube
🎵 Spotify
🍏 Apple
🎧 Other
And if you really want to celebrate with us and send Fix.Ed some birthday love: share your favourite episodes, or leave us a rating. That would probably be the best first-birthday gift we could get. 🎂🎧
Here’s to year two! 🎊 | 76 |
| 9 | The 2022 invasion of Ukraine has brought censorship in Russia to a new level. By 2025, restrictions on accessing information had taken a new turn, posing even greater challenges for media makers.
◼ At the beginning of the invasion, the censorship tactics of the Russian authorities were largely focused on targeting individuals and media outlets outspoken about the war on a case-by-case basis.
◼ In 2025, however, new approaches emerged to limit Russians’ access to information. One of them is government-imposed mobile internet shutdowns across the country.
◼ “Authorities explain the restrictions as necessary for security, although internet service is being shut down even in remote regions, such as Kamchatka (in Russia’s far east),” say experts at Na Svyazi, an initiative created by IT professionals that has been monitoring internet restrictions in Russia since 2023.
◼ These shutdowns also affect the work of journalists. “While this rarely happens in large cities, in remote areas contacting a correspondent or a source on the ground can be simply impossible,” Piotr Ivanov, a journalist at the independent Russian media outlet SOTA, told The Fix.
◼ Ivanov believes that the format of live reporting on certain events may disappear as a result. “There’s simply no channel for transmitting up-to-date information,” he says.
◼ Internet shutdowns are not the only issue affecting Russians and independent media makers alike. Another major hurdle is the blocking of call functions on Telegram and WhatsApp, two of the most popular messaging apps in Russia, which started in August 2025.
◼ Nikita Parmionev, editor-in-chief of Pepel, a media outlet covering Russia’s Belgorod Region, which borders Ukraine, says locals are already wary of speaking to journalists, fearing they could inadvertently help the Ukrainian side. “We’re losing sources and content, this has seriously complicated our work,” he said.
◼ Amid government-induced shutdowns and the blocking of Telegram and WhatsApp, one messenger remains accessible under both circumstances: Russia’s ‘national’ MAX messaging app. However, the app is not for everyone.
◼ There are also concerns about its privacy and security, especially when compared with Telegram or WhatsApp.
❓How can independent journalists continue to safely communicate with sources when basic digital infrastructure is weaponised against them?
📍Read the full article on our website to learn more about the situation. | 49 |
| 10 | AI writing is everywhere — but we might be seeing a growing backlash (thankfully, it seems to spare the writers’ beloved em-dash, if not the “not X but Y” comparisons). Anton Protsiuk wrote about this and more media insights for The Fix’s newsletter this month. | 49 |
| 11 | For ten years, a media management program in Riga has been training the people behind some of the best-known independent newsrooms from Central and Eastern Europe. The core idea – teach top journalism leaders to think like managers.
Our new story looks at ten years of Future Media Management at SSE Riga. | 56 |
| 12 | As the print industry plummets, publishers are going digital to save costs. The bulk of the print readers are aged 50 years and above. But a sizable portion of this demographic doesn’t use online tools to consume news.
◼ Digitalising print is the agenda of many publishers worldwide – but success is uneven. Both outlets had different challenges as taz.de had to break the physical newspaper habit of its readers, while RUMS had to make space for itself in a market with no digital news.
◼ When taz decided to go online with their daily newspaper, there was resistance from their readers. Over the years, the readers had developed the habit of reading the physical newspaper and many voiced that they enjoyed the rustling feel of a physical paper.
◼ Instead of dropping change on them, taz took time to introduce the changes and kept the October 17th, 2025 deadline before the full switch to digital. taz would host tours and meet people all over Germany to engage and help them in this switch.
◼ Apart from the physical meetings, they also dedicated a telephone hotline to make sure that the switch was seamless. They further added the rustling paper noise to their app for a better user experience.
◼ In their recent survey, 93.2% said they switched from the printed daily paper to the digital version. 84.2% had reached out to their technical support staff, of which 68.1% were very satisfied and 29.8% were satisfied with the service.
◼ Launched in 2020, RUMS is an independent newsletter that strives to add a pluralistic voice to Münster’s local journalism. RUMS realised that not only were the residents lacking exposure to digital news products, but also that around 38% of Münster’s population was over the age of 50.
◼ "We run community events across the city, which provide in-person entry points for people who might not be digital-first. We also release all our content free of charge two weeks after publication, which gives people on fixed incomes or those hesitant about digital subscriptions a way to engage with our journalism," says Marc-Stefan Andres, co-founder of RUMS.
◼ "Having testimonials from readers in their late sixties and beyond shows us that digital news is not just attractive to younger groups, but can also resonate with older audiences when it is locally relevant and user-friendly," he adds.
❓ A successful media business hinges not only on acquiring new subscribers but also on retaining the existing ones. How can other publishers successfully bridge the digital divide for their most loyal, traditional readers?
📍 Read the full article on our website. | 68 |
| 13 | In the latest FixEd episode, The Fix’s director Jakub Parusinski speaks with Act3 Agency founder John Taylor about podcast discoverability, growth, and sustainable monetisation. They also explore why clear positioning and consistent distribution matter as much as the podcast itself.
It’s a fascinating conversation that combines both smart takes on how the industry has changed with practical advice for podcast operators.
Listen to the full conversation on YouTube or wherever you get your podcasts:
▶️ Youtube
🎵 Spotify
🍏 Apple
🎧 Other | 55 |
| 14 | In just two years, local Spanish media outlet Pamplonews attracted around 27,000 subscribers and expanded its mobile app development to diversify its revenue. The Fix's Romain Chauvet spoke with founder Juan Andrés Muñoz. | 61 |
| 15 | With nearly 400,000 euros collected in donations in 2025, the French media outlet Basta! is targeting a loyal audience to counter the decline in social media traffic. The Fix spoke with its development manager, Nicolas Camier.
◼ The publisher operates solely on a donation-based model, and it has seen for the past ten years an annual growth of 10 to 15% in revenue from donations.
◼ "We've managed to achieve growth and consistency, which is really satisfying because it allows us to plan ahead and to have some stability, and ultimately we realise that donations are very similar to subscriptions in terms of income stability compared to a grant-based model where we're very dependent on public authorities or private foundations," says Camier.
◼ The growth is quite surprising because at the same time Basta!’s traffic and the number of visits to their website are decreasing. “We benefited greatly in the 2010s from social media, where link sharing was the foundation of Twitter and Facebook," he adds.
◼ But after Facebook completely changed its algorithm, all media outlets suffered somewhat. “The only explanation is that I think we're reaching fewer people than we used to, but we're better at building loyalty," Camier says.
◼ "When you have a media outlet that relies on audience revenue, you have to create attachment, a sense of connection, and a distinct editorial identity to add value compared to others."
◼ The manager points to a cultural shift around donations. “There are plenty of examples around us of media outlets that have seen a surge in support, especially among the 25-40 age group," he says.
◼ To reduce the dependence on large platforms and algorithms, Basta! has just also launched an online platform to offer a news feed dedicated only to articles from reliable independent media, selected every day by hand by their team of journalists.
◼ "We thought there was an opportunity with an aggregator that would only offer articles from these independent media outlets and provide a real, timely service. We monitor, curate, and highlight a wide range of media that people don't know about," Camier says.
❓"I think people clearly see that there's a difference when a media outlet isn't owned by a group or an individual with strong industrial or private interests." How can other independent publishers build this level of loyalty to survive the algorithm era?
📍 Read the full interview on our website. | 84 |
| 16 | Something more for your summer reading – we picked The Fix’s 12 most popular stories of 2026 so far. Check the list for insights about the media market, practical advice, and some Denník N case studies. | 81 |
| 17 | In June, the investigative non-profit CORRECTIV opened a new kind of newsroom in the heart of Gelsenkirchen: A fully public editorial office operating inside a café. The pilot project, SPOTLIGHT Gelsenkirchen, aims to rethink how local journalism is produced and how communities engage with it.
◼ SPOTLIGHT launched at a moment when local journalism in Germany is facing structural change. Years of consolidation have eroded what was once a dense network of regional dailies. Some mid-sized cities with more than 200,000 residents now have only one remaining daily paper.
◼ “We see large publishers withdrawing, and local journalism thinning out,” says editor-in-chief Tobias Hauswurz. “The local level is where people notice political consequences the most. For us, local journalism is democracy work. And democracy happens where people feel it – in their neighborhoods, in their cities.”
◼ SPOTLIGHT’s business model is built on three pillars that are meant to reinforce each other:
1️⃣ A self-sustaining café
2️⃣ A public-facing newsroom
3️⃣ Weekly events
◼ Journalists work at café tables instead of behind closed office doors, making them visible and approachable. “We’re creating a public newsroom where people can simply walk in and talk to journalists,” Hauswurz notes. Together, these pillars aim to merge everyday social life with journalistic practice, creating a space where meeting a reporter feels as natural as ordering a coffee.
◼ One early lesson was that visibility alone doesn’t automatically translate into engagement. Residents needed time to understand that they were genuinely welcome to interact with journalists.
◼ As trust grew, casual conversations began generating story leads. This kind of unsolicited, informal input has become an integral part of SPOTLIGHT’s reporting.
◼ SPOTLIGHT offers a grounded blueprint for reinventing local journalism in areas where traditional models are faltering. Its central insight is straightforward: Journalism needs to be not only accessible but physically present in people’s everyday lives.
◼ A newsroom that is visible, approachable, and participatory may be better equipped to serve communities increasingly distrustful of distant institutions. As Hauswurz puts it: “Our hope is that people come for the coffee and stay for the journalism – or the other way around.”
❓How can other newsrooms bridge the physical gap between journalists and the public?
📍Read the full article on our website to learn more. | 85 |
| 18 | In the latest episode of the FixEd podcast, our contributor Christoph Schwaiger speaks with Martin Schori, former head of AI and innovation of the Swedish newspaper Aftonbladet, about his new book AI in the Newsroom: Everything You Need to Become Tomorrow's Journalist.
Listen to the full conversation on YouTube or wherever you get your podcasts:
▶️ Youtube
🎵 Spotify
🍏 Apple
🎧 Other | 72 |
| 19 | Independent outlet Texty has helped pioneer data journalism in Ukraine, using evidence-based reporting to expose Russian disinformation and explain complex issues. Operating throughout the full-scale war, it has stayed focused on substance over hype. Hleb Liapeika spoke with editor-in-chief Roman Kulchynskyi. | 92 |
| 20 | andererseits’ story began in 2020, when ten journalists came together to publish their first few articles. Four years later, what started as a pilot project turned into one of Austria’s most innovative media start-ups.
◼ The media industry isn’t diverse enough, and too often, the same voices tell the same stories. “If journalism is supposed to reflect the world as it is, it can only do so if many different voices are part of it,” says editor-in-chief Lisa Kreutzer.
◼ That conviction drives the work of andererseits: To open space for people usually excluded from newsrooms – especially those with learning difficulties and other disabilities.
◼ In Germany alone, nearly ten million people rely on “easy understandable language” to follow complex issues. Yet, they are left behind by traditional reporting that leans on jargon. “Democracy has a problem when journalism doesn’t reach everyone,” Kreutzer adds.
◼ andererseits is incorporated as a non-profit social enterprise. “We wanted people inside the newsroom – especially people with disabilities – to decide the big questions,” explains Lisa Kreutzer.
◼ Diversity isn’t charity – it’s a quality feature of journalism, because newsrooms without different perspectives simply cannot tell the best stories. Inside the newsroom, daily work is shaped by the principle of “supported authorship.” Every story is created by inclusive teams of journalists – with and without disabilities.
◼ Journalism schools remain largely out of reach for people with disabilities. According to Lisa Kreutzer, the barriers are systemic: Programs are too exclusive, working conditions too exploitative, and awards too often used as stand-ins for fair pay.
◼ As Kreutzer puts it: “Inclusive journalism isn’t charity or activism – it’s better journalism. Different perspectives make better stories, and better stories create a healthier democracy.”
❓By opening the doors to those traditionally excluded, andererseits is proving that a more accessible media landscape is possible. How can other newsrooms adapt their structures to ensure their reporting truly reaches and represents everyone?
📍Read the full article on our website here. | 75 |
