Crazy Marketing

Marketing that surprises #Cases In Italy, they hung a banner advertising a fitness room. “She trains 3 times a week. Her husband is not. She does cardio twice a week. Her husband is not. She has sex 3 times a week. Her husband is not I don’t know how such creativity worked, but it’s very bold and bold. And I like everything that is bold and bold!

French President Macron launched his own server in Minecraft as part of the election campaign, and this is not a fake The server partially recreated the Elysee Palace and the town, the streets of which are hung with posters with photos of Macron and calls to vote for him. The French presidential election will begin on April 10. This is a great example of PR, given the fact that in France, young people are not very interested in state elections.

Eco-friendly outdoor advertising from the Germans 🇩🇪 #Cases Following the trends, Volkswagen is ramping up the production of electric cars to reduce carbon emissions. And they decided to make the outdoor for such machines appropriate - without paint, prints and other chemicals. All you need is two artists and a couple dozen pencils 💁‍♂

Burger King, you are handsome! #Cases BK in France has reduced the price of a whopper - the price is specially slightly cheaper than a liter of gasoline. Before that, the whopper cost 5€, and now it costs 2€. A small step, but how many people did he make happy? This is a cool example of situational marketing against the backdrop of rising fuel prices throughout Europe

New adidas logo #Cases The brand revealed a new version of the logo in Japan - they removed all the text and made the stripes bolder. P.S. : Looks like sneaker brands are starting all the cool stuff in Japan🧐

Nike in Tokyo #Cases I want to show you a very professional advertisement. In Tokyo, Nike bought a 3D screen for promotional Air Max sneakers. Just check out how cool it is!

Creative by Ariel👌 #Cases The company promises incomparable freshness of linen after washing. It’s not even a shame to hang a sock in the cabin instead of a tear stink. But with such a unique cabin interior, be prepared for the surprised looks of passing drivers and the dumbfounded looks of pedestrians 🚶

Mike bites #Cases Mike Tyson's company donated candy with marijuana. Bonus: aside from the THC content, the candy comes in the shape of a human ear, a reference to the fight where Tyson bit off an opponent's earlobe. Something tells you that such a product does not need to spend tens of thousands of dollars on marketing. And so it will be discussed

In this video, the speed is 103 km / h #Cases Red Bull made a very cool performance - the Kjeld Neuss skating race on a frozen lake. Red Bull, thanks to such extreme videos, has become the ambassador of extreme sports all over the world. P.s. These "gates" in front of Kjeld are carried so that there is no air resistance

South Park and Adidas announce shoe line 👟 #Cases Inspired by the TV series, the “conscious stripe brand” is going to please fans and release several pairs of shoes referring to the characters. I wonder if Kenni sneakers were made as references by the manufacturers as dumb or is it such a fashion 🤔

When "natural" is not just a word on the list of virtues 👆 #Cases For Freedom's Edge Cider, this is the most important word. This is not difficult to guess if you look at their creativity. In addition, they cook ciders not just from fresh apples, but also according to old grandfather recipes 😎

Lottery for skaters #Cases Activision, Tony Hawk and DAVID Madrid have teamed up to create special boards that reward skaters after. Remember lottery stalls were sold? It's the same here, only on skateboards and you need to scratch them not with your fingernail, but on the ramps Prizes are in-game goodies in Tony Hawk's Pro Skater 1+2.

Union Investment #Cases While our country is slowly but surely slipping into the 90s, Union Investment made a video where they ridiculed deposits, comparing them with equipment from the 80s. Huge pipes, heavy and slow computers - these are all attributes of the past, like bank deposits. Therefore, the company offers a more modern way of handling savings - investing.💵

Samsung tested the phone in the ocean #Cases The new Galaxy, according to the manufacturer, has a powerful camera - it shoots in general in any conditions. They decided to test it in the most extreme: under water and in the dark. A team of Vietnamese movie divers was equipped with new phones and sent literally to the bottom of the ocean. The movie turned out to be impressive - a worthy answer to the commercials of the "Shot on iPhone" series from Apple.

Weird Stamps: Nissan spotted a new car, a ramen noodle delivery car. #Cases The technology here is more complicated than it seems: the gadget must stop abruptly in the right place without spilling a single drop of broth. This is possible thanks to the sophisticated e-4ORCE braking system, the same as in the new full-size Nissan electric car Ariya 2023. An unusual way to advertise a car through its many times reduced, but still useful procedure.

Protect yourself so that there are no problems in the future #Cases The Prudence brand has made a tough creative in light of recent events. The more popular the topic, the more situational works.

Briefly about the recent Apple presentation #Cases They showed the green iPhone 13 and 13 Pro, the new iPad Air and the powerful M1 Ultra chip, as well as the Mac Studio computer with the Studio Display screen. Separately, we note the new iPhone SE - for a catchy vidos. Apple generally makes very cool videos, and advertising new devices is no exception. The iPhone SE, which seems to be a budget model, received the A15 chip, which is in apple flagships, and we were clearly shown its power. Real turbo, uh

Tell me where. The rest is our concern. #Cases Have you ever wondered what couriers have to go to deliver the package to the right place 🤔 Old school video from Hurricane Deliveries will shed light on this difficult profession 👀

Sony × Gran Turismo #Cases To advertise the new part of the Gran Turismo company in Singapore, they put a toy vending machine. On the elevator, you can lower any car from the game for a test drive.

Diner and cinema from Tesla #Cases The company will equip one of its electric gas stations in Hollywood in order to comfortably wait for your car to be charged. Initially, they planned to make a retro style, but changed their minds and will do everything in a futuristic style. P.s. Payment for the movie and food will be accepted in the crypt - Doge. 100 Batmobiles all over Singapore...

Greenpeacce x GTA #Cases Greenpeace showed on the example of the city of Los Santos from GTA what the consequences of the climate crisis can lead to. Flooded infrastructure, air pollution, and a drastic decline in flora - this is what the once-thriving city has become. The map with this modification was available for three days on a separate server. Missions were also invented special - with an environmental focus. So the organization wanted state governors to pay attention to the problem of climate change. And users learned about the environmental crisis and could sign the petition.

Gucci × Miley Cyrus × Jared Leto × SnoopDog #Cases The new advertising campaign is dedicated to the spring-summer 2022 collection. The clothes in the video are completely references to the seventies.

Chevrolet x The Sopranos #Cases Chevrolet's first all-electric pickup truck recreated the opening credits scene from the legendary TV series The Sopranos. Only it was not Tony who drove the SUV, but his daughter Meadow and with a lollipop in her mouth instead of a cigar. The video showed the same locations of New Jersey as in the original screensaver. It feels like watching a sequel to your favorite series. Bliss!

Victoria's Secret in the Metaverse #Cases This is not the first fashion house to break into the world of the metaverses. Victoria's Secret has already submitted patents for the sale of digital items based on blockchain and smart contracts. Gucci, Nike, Adidas and H&M are already in the metaverse.

Advertising for $14M|Coinbase #Cases Crypto exchange Coinbase bought 1 minute of screen time during the Super Bowl, an American football championship. The rest of the brands slapped the budgets, spent money on directors, stars, filming, equipment, etc., but these guys did the qr-code and that’s it… Brilliant! P.S.: The promotion was so successful that after 1 minute of advertising, the registration site went down

Apple made a movie #Cases The short film "Life is just a dream" is included in the category "Shot on iPhone" The film was shot at 21 minutes on 13 Pro with the effect of "Cine Effect". Can you imagine a company filming a whole movie for its products as part of an advertising campaign? Full: youtu.be/HnzKqxtnWDY

Basketball by Tiffany #Cases The brand developed a blue ball for the NBA All-Star Game. This situational marketing, but it turned out so high. maybe they will design the rings too?

Tinder in France motivates people to vote #Cases The government has a problem - 60% of voters under 30 do not want to vote. Therefore, the authorities collaborated with Tinder, or rather with the loyalty of Tinder customers. Users in the application will come across cards with guides for registering to vote. I wonder how the target audience of the application reacts to this ...

Nike x Louis Vuitton #Cases How I love these headlines! Especially when you want to talk about the cool news with these brands. Sotheby's auction sold 200 pairs of sneakers from the Nike and LV collab for ... $ 25.3 million. They were expecting a price of $15k per pair, but they managed to sell one of the pairs for $352,800

BMW NFTs #Cases Gasoline engines are becoming obsolete, but there is still time to make money on them. This is what BMW decided to do: they hung microphones on their sports models and recorded the roar of M-series engines. And now they sell these records in the form of NFTs under the loud name "BMW Sound Museum" - here you can listen to what happened. This whole action is timed to coincide with the decline of gasoline engines. Here you wake up after 30 years in the metaverse, pick up the iPhone 60S and listen to the tube sounds of the internal combustion engine on it.

WAITOGRAPHER of Hilton #Cases Hilton hotels will now have pumped waiters. They will not only take the order, open the wine and bring the dishes, but they will also take a photo of the feast. And the resulting shots will not be ashamed to post on the social network, because the waiters were taught everything by a professional photographer. It's funny that no one has proposed or promoted such a feature before. The fashion for food photography has already passed, and any modern smartphone at medium settings will give a good result. So far, such waiters will only be in the UAE, which is a pity.

Lay's leaves only good memories 😇 #Cases Two friends indulge in nostalgia for the old days. A good comedy from a well-known company. Here, one caste of actors is worth something. And in the reference to the Matrix, even Keanu Reeves himself lit up 👀

Chevrolet #Cases Pickup truck ads are usually full of dirt and impassable roads. But Chevrolet in the new video decided to shift the focus to a cat that behaves like a dog. The cat is eager to travel with the owner, drives strangers from his site and saves people in the mountains. I wish all cats were like this🐈‍⬛

The insurance company AXA, a sponsor of the football club "Liverpool", took off the kindest advertisement about the importance of support. #Cases Simon, the protagonist of the video, walks behind the players with a microphone and records various cheerful phrases that they exchange. To do this, he has to hide in the bushes, get the ball and even eavesdrop on the players in the shower (hmm). But it's worth it: all recordings are loaded into a special gadget from AXA, and now anyone can get a boost of motivation and support in moment they need it.

Dominos will help make a marriage proposal By February 14, the company came up with a promo - you can write a love confession on the inside of a pizza box. Unfortunately, the promotion only works in Australia.🌏 "What could be better than starting a new life together with an unforgettable pizza proposal and a truly great engagement!" - Managing Director of Dominos