The Blueprint

📈 Analytical overview of Telegram channel The Blueprint

Channel The Blueprint (@theblueprintru) in the Russian language segment is an active participant. Currently, the community unites 94 213 subscribers, ranking 196 in the Beauty category and 5 926 in the Russia region.

📊 Audience metrics and dynamics

Since its creation on невідомо, the project has demonstrated rapid growth, gathering an audience of 94 213 subscribers.

According to the latest data from 21 July, 2026, the channel demonstrates stable activity. Although there has been a change in the number of participants by 1 974 over the last 30 days and by -16 over the last 24 hours, overall reach remains high.

• Verification status: Verified (Officially confirmed by Telegram)
• Engagement rate (ER): The average audience engagement rate is 6.90%. Within the first 24 hours after publication, content typically collects 4.99% reactions from the total number of subscribers.
• Post reach: On average, each post receives 6 498 views. Within the first day, a publication typically gains 4 705 views.
• Reactions and interaction: The audience actively supports content: the average number of reactions per post is 50.
• Thematic interests: Content is focused on key topics such as blueprint, рассылка, fendi, balenciaga, альбом.

📝 Description and content policy

The author describes the resource as a platform for expressing subjective opinions:
“Основной канал The Blueprint — независимого издания о моде, красоте и современной культуре Сайт: theblueprint.ru Почта: smm@theblueprint.ru Реклама: adv@theblueprint.ru Показы: shows@theblueprint.ru Запись в РКН: https://theblueprint.ru/l/UB86DFX”

Thanks to the high frequency of updates (latest data received on 22 July, 2026), the channel maintains relevance and a high level of publication reach. Analytics show that the audience actively interacts with content, making it an important point of influence in the Beauty category.