World Textile Marketing Agency
Open in Telegram
βοΈ ΠΠ°ΡΠΊΠ΅ΡΠΈΠ½Π³ Π΄Π»Ρ ΡΠ΅ΠΊΡΡΠΈΠ»ΡΠ½ΡΡ ΡΠ°Π±ΡΠΈΠΊ ΠΠ°ΠΊ ΡΠ°Π±ΡΠΈΠΊΠΈ ΠΏΡΠΎΠ΄Π°ΡΡ Π² Π£Π·Π±Π΅ΠΊΠΈΡΡΠ°Π½Π΅, Π‘ΠΠ, ΠΠ²ΡΠΎΠΏΠ΅ ΠΈ Π‘Π¨Π ΠΠ΅ΠΉΡΡ, ΡΠΈΡΡΡ, ΠΎΡΠΈΠ±ΠΊΠΈ, ΡΠΊΡΠΏΠΎΡΡ, Π±ΡΠ΅Π½Π΄Ρ, Π²ΡΡΡΠ°Π²ΠΊΠΈ Π’Π°ΡΠΊΠ΅Π½Ρ, Π£Π·Π±Π΅ΠΊΠΈΡΡΠ°Π½ @DrTex instagram https://www.instagram.com/wtma.uz/ Tel.: +998909256235 web: wtma.uz
Show more864
Subscribers
-124 hours
-67 days
-1530 days
Posts Archive
Wildberries Π΅ΡΠ΅ Π½Π΅ ΡΡΠΏΠ΅Π» ΠΏΠΎΡΡΡΠΎΠΈΡΡ Π»ΠΎΠ³ΠΈΡΡΠΈΡΠ΅ΡΠΊΠΈΠΉ ΡΠ΅Π½ΡΡ Π² ΠΠ»ΠΌΠ°ΡΡ, Π° ΡΡΡΠΎΠΉΠΊΠ° ΡΠΆΠ΅ ΠΎΠΊΠ°Π·Π°Π»Π°ΡΡ Π² ΡΠ³ΠΎΠ»ΠΎΠ²Π½ΠΎΠΌ Π΄Π΅Π»Π΅.
Π Π°Π²Π³ΡΡΡΠ΅ Π²Π»Π°ΡΡΠΈ ΡΠΎΠΎΠ±ΡΠ°Π»ΠΈ ΠΎ ΠΏΠ»Π°Π½Π°Ρ
Wildberries ΠΏΠΎΡΡΡΠΎΠΈΡΡ Π² ΠΠ»ΠΌΠ°ΡΡ ΠΈ ΠΡΡΠ°Π½Π΅ Π΄Π²Π° Π»ΠΎΠ³ΠΈΡΡΠΈΡΠ΅ΡΠΊΠΈΡ
ΠΊΠΎΠΌΠΏΠ»Π΅ΠΊΡΠ° ΠΎΠ±ΡΠ΅ΠΉ ΠΏΠ»ΠΎΡΠ°Π΄ΡΡ ΠΎΠΊΠΎΠ»ΠΎ 260 ΡΡΡ. ΠΊΠ². ΠΌ. ΠΠ°ΠΏΡΡΠΊ ΠΎΠ±ΡΠ΅ΠΊΡΠΎΠ² ΠΎΠΆΠΈΠ΄Π°Π΅ΡΡΡ Π² I ΠΊΠ²Π°ΡΡΠ°Π»Π΅ 2027 Π³ΠΎΠ΄Π°.
ΠΠΎ Π½Π° ΡΡΡΠΎΠΉΠΏΠ»ΠΎΡΠ°Π΄ΠΊΠ΅ Π² ΠΠ»ΠΌΠ°ΡΡ Π²ΠΎΠ·Π½ΠΈΠΊ ΡΠΏΠΎΡ ΠΌΠ΅ΠΆΠ΄Ρ ΠΏΠΎΠ΄ΡΡΠ΄ΡΠΈΠΊΠΎΠΌ ΠΈ ΡΡΠ±ΠΏΠΎΠ΄ΡΡΠ΄ΡΠΈΠΊΠΎΠΌ. ΠΡΠ°ΠΆΠ΄Π°Π½ΡΠΊΠΎ-ΠΏΡΠ°Π²ΠΎΠ²ΠΎΠΉ ΠΊΠΎΠ½ΡΠ»ΠΈΠΊΡ ΠΏΠ΅ΡΠ΅ΡΠ΅Π» Π² ΡΠ³ΠΎΠ»ΠΎΠ²Π½ΡΡ ΠΏΠ»ΠΎΡΠΊΠΎΡΡΡ: Π½Π° ΠΎΠ±ΡΠ΅ΠΊΡΠ΅ ΠΏΡΠΎΠ²Π΅Π»ΠΈ ΠΎΠ±ΡΡΠΊ ΠΈ ΠΎΠΏΠ΅ΡΠ°ΡΠ°Π»ΠΈ ΡΠ΅Ρ
Π½ΠΈΠΊΡ.
https://t.me/WTMA_UZ
Repost from N/a
Π Tex Area Analytics ΠΌΡ Π°Π½Π°Π»ΠΈΠ·ΠΈΡΡΠ΅ΠΌ ΡΠ΅ΠΊΡΡΠΈΠ»ΡΠ½ΡΠ΅ ΡΡΠ½ΠΊΠΈ, ΡΠΎΡΠ³ΠΎΠ²ΡΠ΅ ΠΏΠΎΡΠΎΠΊΠΈ ΠΈ ΠΈΠ·ΠΌΠ΅Π½Π΅Π½ΠΈΡ ΡΠΏΡΠΎΡΠ°, ΡΡΠΎΠ±Ρ Π²ΠΈΠ΄Π΅ΡΡ Π½Π΅ ΡΠΎΠ»ΡΠΊΠΎ ΡΠΈΡΡΡ, Π½ΠΎ ΠΈ Π²ΠΎΠ·ΠΌΠΎΠΆΠ½ΠΎΡΡΠΈ Π΄Π»Ρ Π±ΠΈΠ·Π½Π΅ΡΠ°.
π© ΠΠΎ Π²ΠΎΠΏΡΠΎΡΠ°ΠΌ ΠΈΡΡΠ»Π΅Π΄ΠΎΠ²Π°Π½ΠΈΠΉ ΠΈ Π°Π½Π°Π»ΠΈΡΠΈΠΊΠΈ:
@DrTex | texarea-analytics.com
@texareaanalytics
Π Tex Area Analytics ΠΌΡ Π°Π½Π°Π»ΠΈΠ·ΠΈΡΡΠ΅ΠΌ ΡΠ΅ΠΊΡΡΠΈΠ»ΡΠ½ΡΠ΅ ΡΡΠ½ΠΊΠΈ, ΡΠΎΡΠ³ΠΎΠ²ΡΠ΅ ΠΏΠΎΡΠΎΠΊΠΈ ΠΈ ΠΈΠ·ΠΌΠ΅Π½Π΅Π½ΠΈΡ ΡΠΏΡΠΎΡΠ°, ΡΡΠΎΠ±Ρ Π²ΠΈΠ΄Π΅ΡΡ Π½Π΅ ΡΠΎΠ»ΡΠΊΠΎ ΡΠΈΡΡΡ, Π½ΠΎ ΠΈ Π²ΠΎΠ·ΠΌΠΎΠΆΠ½ΠΎΡΡΠΈ Π΄Π»Ρ Π±ΠΈΠ·Π½Π΅ΡΠ°.
π© ΠΠΎ Π²ΠΎΠΏΡΠΎΡΠ°ΠΌ ΠΈΡΡΠ»Π΅Π΄ΠΎΠ²Π°Π½ΠΈΠΉ ΠΈ Π°Π½Π°Π»ΠΈΡΠΈΠΊΠΈ:
@DrTex | texarea-analytics.com
@texareaanalytics
+5
ΠΠ½Π°Π»ΠΈΠ·Ρ ΡΡΠ½ΠΊΠ°βοΈ
Π§Π°ΡΡΡ 2.
https://t.me/WTMA_UZ
+2
Π Tex Area Analytics ΠΌΡ Π°Π½Π°Π»ΠΈΠ·ΠΈΡΡΠ΅ΠΌ ΡΠ΅ΠΊΡΡΠΈΠ»ΡΠ½ΡΠ΅ ΡΡΠ½ΠΊΠΈ, ΡΠΎΡΠ³ΠΎΠ²ΡΠ΅ ΠΏΠΎΡΠΎΠΊΠΈ ΠΈ ΠΈΠ·ΠΌΠ΅Π½Π΅Π½ΠΈΡ ΡΠΏΡΠΎΡΠ°, ΡΡΠΎΠ±Ρ Π²ΠΈΠ΄Π΅ΡΡ Π½Π΅ ΡΠΎΠ»ΡΠΊΠΎ ΡΠΈΡΡΡ, Π½ΠΎ ΠΈ Π²ΠΎΠ·ΠΌΠΎΠΆΠ½ΠΎΡΡΠΈ Π΄Π»Ρ Π±ΠΈΠ·Π½Π΅ΡΠ°.
π© ΠΠΎ Π²ΠΎΠΏΡΠΎΡΠ°ΠΌ ΠΈΡΡΠ»Π΅Π΄ΠΎΠ²Π°Π½ΠΈΠΉ ΠΈ Π°Π½Π°Π»ΠΈΡΠΈΠΊΠΈ:
@DrTex | texarea-analytics.com
@texareaanalytics
Rahbarning oβzi marketingini qanday Β«oβldiradiΒ»
Marketing sohasida, ayniqsa yengil sanoat yoβnalishida 10 yillik tajribam davomida bir narsani koβp kuzatganman:
Baβzan kompaniyadagi muammo yomon marketologda emas. Muammo β marketologga ishlash imkonini bermayotgan rahbarda boβladi.
Marketing mutaxassisi reklama ishlamayotganini aytadi.
Sotuvlar rahbari β lidlar sifati pastligini aytadi.
Raqamlar esa savdo pasayayotganini koβrsatadi.
Lekin buning oβrniga tahlil boshlanishi kerak boβlgan joyda tortishuv boshlanadi.
Rahbarga fikr yoqmasa esa:
Β«Men aytdim β shunday qilamizΒ»
degan gap yangraydi.
Shu yerda marketing tugaydi.
Nega?
Chunki bir necha marta shunday vaziyatdan keyin marketolog bitta narsani tushunadi:
rahbarga haqiqatni aytish xavfli.
U bahslashishni toβxtatadi.
Sotuvlar rahbari muammolarni koβtarishni toβxtatadi.
Jamoa esa direktor eshitishni xohlagan gaplarni ayta boshlaydi.
Rahbarga esa shunday tuyuladi:
Β«Nihoyat, hamma meni eshityaptiΒ».
Aslida esa jamoada sukut paydo boβlgan.
Biznesdagi eng qimmat narsalardan biri ham aynan shu β muammolar haqida hech kim gapirmasligi.
Men rahbar marketolog yoki sotuvlar rahbari bilan albatta kelishishi kerak, deb hisoblamayman.
Aksincha.
Oxirgi qaror har doim rahbarniki.
Lekin agar siz mutaxassisni uning tajribasi va bilimlari uchun ishga olgan boβlsangiz-u, keyin unga siz bilan rozi boβlmaslik imkonini bermasangiz, oddiy savol tugβiladi:
Unda uni nima uchun ishga oldingiz?
Marketolog rahbarga yoqimli gaplarni aytishi shart emas.
Uning vazifasi β biznes uchun foydali boβlgan haqiqatni aytish.
Baβzan bu:
Β«Siz xato qilyapsizΒ»
degan gapni aytishni ham anglatadi.
Va kuchli rahbar buni eshita olishi kerak.
10 yillik tajribam menga bitta narsani koβrsatdi:
Kuchli rahbar β undan hamma qoβrqadigan odam emas.
Kuchli rahbar β uning yonida mutaxassis:
Β«Men sizning fikringizga qoβshilmayman. Mana raqamlar. Mana nima uchun men boshqacha fikrdamanΒ».
deya oladigan rahbardir.
Va buning uchun hech kim baqirmaydi.
Kompaniya shunchaki dalillarni tahlil qiladi va qaror qabul qiladi.
Chunki biznes β kimning ovozi balandroq ekanini aniqlash musobaqasi emas.
Biznes β bozor bilan raqobat.
Bozor esa yigβilishda kim balandroq gapirganiga umuman qiziqmaydi.
Bozor shunchaki notoβgβri qarorlar qabul qilayotgan kompaniyadan mijozlarni olib ketadi.
https://t.me/WTMA_UZ
+2
π Π Tex Area Analytics ΠΌΡ Π°Π½Π°Π»ΠΈΠ·ΠΈΡΡΠ΅ΠΌ ΡΠ΅ΠΊΡΡΠΈΠ»ΡΠ½ΡΠ΅ ΡΡΠ½ΠΊΠΈ, ΡΠΎΡΠ³ΠΎΠ²ΡΠ΅ ΠΏΠΎΡΠΎΠΊΠΈ ΠΈ ΠΈΠ·ΠΌΠ΅Π½Π΅Π½ΠΈΡ ΡΠΏΡΠΎΡΠ°, ΡΡΠΎΠ±Ρ Π²ΠΈΠ΄Π΅ΡΡ Π½Π΅ ΡΠΎΠ»ΡΠΊΠΎ ΡΠΈΡΡΡ, Π½ΠΎ ΠΈ Π²ΠΎΠ·ΠΌΠΎΠΆΠ½ΠΎΡΡΠΈ Π΄Π»Ρ Π±ΠΈΠ·Π½Π΅ΡΠ°.
π© ΠΠΎ Π²ΠΎΠΏΡΠΎΡΠ°ΠΌ ΠΈΡΡΠ»Π΅Π΄ΠΎΠ²Π°Π½ΠΈΠΉ ΠΈ Π°Π½Π°Π»ΠΈΡΠΈΠΊΠΈ:
@DrTex | texarea-analytics.com
@texareaanalytics
Repost from N/a
Tex Area Analytics ΠΌΡ Π°Π½Π°Π»ΠΈΠ·ΠΈΡΡΠ΅ΠΌ ΡΠ΅ΠΊΡΡΠΈΠ»ΡΠ½ΡΠ΅ ΡΡΠ½ΠΊΠΈ, ΡΠΎΡΠ³ΠΎΠ²ΡΠ΅ ΠΏΠΎΡΠΎΠΊΠΈ ΠΈ ΠΈΠ·ΠΌΠ΅Π½Π΅Π½ΠΈΡ ΡΠΏΡΠΎΡΠ°, ΡΡΠΎΠ±Ρ Π²ΠΈΠ΄Π΅ΡΡ Π½Π΅ ΡΠΎΠ»ΡΠΊΠΎ ΡΠΈΡΡΡ, Π½ΠΎ ΠΈ Π²ΠΎΠ·ΠΌΠΎΠΆΠ½ΠΎΡΡΠΈ Π΄Π»Ρ Π±ΠΈΠ·Π½Π΅ΡΠ°.
π© ΠΠΎ Π²ΠΎΠΏΡΠΎΡΠ°ΠΌ ΠΈΡΡΠ»Π΅Π΄ΠΎΠ²Π°Π½ΠΈΠΉ ΠΈ Π°Π½Π°Π»ΠΈΡΠΈΠΊΠΈ:
@DrTex | texarea-analytics.com
@texareaanalytics
