𝐑𝐚𝐩𝐡𝐢𝐚 𝐂𝐫𝐞𝐚𝐭𝐢𝐯𝐞
الذهاب إلى القناة على Telegram
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المشتركون
-124 ساعات
-117 أيام
+4130 أيام
أرشيف المشاركات
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: Brand, Branding, Identity & Logo
1. Brand
Definition:
A brand is the meaning and feeling people attach to your product, service, or business.
Example:
When people think of “Apple,” they think of innovation, quality, and design — that feeling is the brand.
Key idea:
A brand lives in the mind and heart of the audience.
2. Branding
Definition:
Branding is the process or management of shaping and maintaining a brand’s meaning.
Purpose:
It involves strategies, campaigns, and actions that create a desired image of your business.
Example:
Apple uses sleek packaging, simple advertising, and a clean store design — all to maintain its premium brand image.
3. Brand Identity
Definition:
Brand identity is the visual and sensory representation of the brand — how it looks, sounds, and feels.
Components include:
Logo
Color palette
Typography
Design style
Brand voice
Goal:
To make your brand recognizable and memorable to the audience.
4. Logo (Main Focus)
Definition:
A logo is a symbol, mark, or icon that represents a business in its simplest visual form.
Purpose:
To provide a quick visual identification of a company.
To create brand recognition — people should identify your business at a glance.
To communicate your brand values or message through design.
Types of Logos:
Wordmark (e.g., Google, Coca-Cola) — only text, stylized.
Lettermark (e.g., IBM, HP) — initials or abbreviations.
Icon or Symbol (e.g., Apple, Nike) — image-based.
Combination Mark (e.g., Adidas, Burger King) — text + symbol.
Emblem (e.g., Starbucks, Harley-Davidson) — enclosed design.
Qualities of a Good Logo:
Simple: Easy to recognize and remember.
Memorable: Leaves a lasting impression.
Timeless: Works for many years without feeling outdated.
Versatile: Looks good in any size or color.
Relevant: Reflects the brand’s message and audience.
Example for Discussion:
Think of the Nike logo — a simple swoosh, yet it represents movement, power, and confidence. No words needed, but everyone recognizes it.
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I am curious to see the vote 😍
And I will make it perfect ✨ tips
From beginners 🐣 to advanced 🚀.
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Hey guys, how are you doing? 👋👋
What do you prefer: if I start posting on this channel on Wednesdays and Fridays?
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Sometimes being real feels hard in a world that rewards the loud and the fake.
I don’t try to impress i just share what’s true, creative, and honest.
Not everyone will see the value right away, but truth always finds those who care.
People love the loud, not the loyal. They follow the heroics, not the hardworking. But still, I choose to stay real.
Because one day, the truth will stand taller than the noise.
@raphia_creative — for those who believe real creators still matter.
If you’re polite, share this message with your friends
@raphia_creative
@raphia_creative
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Today class 2:00 ላይ about Keyframe ይሆናል። ቀለል ባለ መልኩ እንድትረዱት የተዘጋጀ ነው
አይቀርም
@raphia_creative
@raphia_creative
2 420
200 GB+ BIG PACK EDITING ASSET
🔗 Link - https://drive.google.com/drive/folders/1w1s7dyddloz8u2ASvbxYvXhGHnbxXKhJ
Class ይቀጥል?? or Video ይሁንላችሁ?? ብዙ ሰው Virtually እየተመቻችሁ ስላልሆነ ጥያቄዎች በውስጥ ስለላካችሁልኝ ነው
@raphia_creative
@raphia_creative
2 420
💭 BRAINSTORMING: Expectation vs Reality 🤯
We all dream of those epic team sessions filled with creativity and wild ideas...
But let’s be honest — most real “brilliant” thoughts hit when you’re alone thinking deeply (or on the toilet 😅).
@raphia_creative
@raphia_creative
2 420
Repost from N/a
የ facebook መስራቹ ማርክ ዙከርበርግ በአንድ ወቅት የተናገረው።
መልካም ምሽት!
ለሚወዱት ማጋራቶን አይርሱ!
@worldceoethiopia
@worldceoethiopia
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“When you select Jackson → Italic 😎🎶✨”
Or a longer playful one:
“Fonts have styles, and Jackson has moves… Today’s vibe: Italic 🔥🕺
@raphia_creative
@raphia_creative
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+7
✨ ሰላም fam
✨🎨CREATOR’S CHEAT SHEET (2025 Edition) 🎨✨
Tired of blurry uploads or cropped-out designs? 😅
Here’s your all-in-one social media + portfolio size guide to keep your visuals crisp everywhere 🌍🚀.
@raphia_creative
