RollerAds

Partnerships, growth & the affiliate industry with Renz Gonzales | New YouTube interview 📸 What keeps someone in affiliate marketing for almost a decade?

“Connections, to be honest. It sounds cliché to many, but it is the connections.”

For Renz Gonzales, VP of Growth and Partnerships at RollerAds, the answer starts with people and the connections you build along the way, as well as what happens when those relationships are put to the test 🤝 In our latest interview, Renz shares his journey from finance to affiliate marketing, his perspective on how the industry has changed, the importance of building real connections, and his new chapter at RollerAds. Watch the full interview to learn more about Renz's journey in affiliate marketing, his professional perspective on the industry, and why he believes in work-life harmony over work-life balance 📸 Prefer the text version? Head to our blog 😉

Join our live Q&A at AW Americas! 📸 Our team is heading to Cancun, and while we're there, we'll be having lots of conversations and meetings. But even if you're not going, you can still join the conversation! Got something you've always wanted to ask our managers? About traffic, offers, monetization, or just how things work behind the scenes at RollerAds? 🌀 Send us your question, and it might be featured in one of our AW Americas videos! ✏️ Message us on Telegram: @RollerAds_Team Just add “AW question” to your message so we don't miss it. See you in Cancun—or in our videos! 🌴🎥

🖐🖐🖐🖐 Hola, Mexico! 🇲🇽 This September is gonna be HOT, because the RollerAds team is heading to Cancun for the first time for AW Americas! ❤️‍🔥 We're already packing our bags and are really excited to meet you all. Come say hi at booth B07, and let’s discuss the opportunities RollerAds has to offer! 📆 When: September 7–8, 2026 ✈️ Where: Cancun Center, Blvd. Kukulkán Km 9, Punta Cancun, Zona Hotelera, 77500 Cancún, Q.R. 👋 Booth: B07 📩 Book a meeting via the form on our website or email us at marketing@rollerads.com 🤝 We can’t wait to see you in Cancun! ❤️

☑️ A bigger test budget doesn't always guarantee better answers. Especially if you’re changing too many things at once. The goal is to make every test tell you something useful. Below are a few guidelines that will help you achieve just that: ✅ Each test should answer one question. If you change the GEO, OS, bidding strategy, and creatives all at the same time, you won’t really know what changed the outcome. ✅ The campaign total doesn’t always tell the whole story. A campaign that looks weak overall can still contain profitable traffic sources, devices, creatives, or other segments. And the opposite can be true too. ✅ Your bid does more than affect the cost of your test; it also affects the quality of the data you get from it. If you're bidding too low, you might not see enough traffic to determine anything. If you're bidding too high, you'll run out of budget before you find a meaningful trend. ✅ Only scale after you've identified something that has worked. Otherwise, there’s a good chance you’ll end up scaling "noise" along with the profitable parts. That’s one of the things we get into in our latest affiliate marketing guide: how to comb through the mess inside a campaign and understand what’s actually going on, not just how affiliate marketing works on paper. Read the full guide ✅

💎💎💎 Top GEOs & combinations for 2026 🌎 There’s no such thing as a universally “best” GEO. A GEO that works great for one ad format might perform very differently on another one. The right choice also depends on the vertical, device, competition, and, of course, your budget ✅ So instead of another Tier 1/2/3 list, we’re looking at what actually matters when choosing a GEO: 🔹 Where each ad format performs best 🔹 Average bids across top GEOs 🔹 GEOs for scale vs. higher payouts 🔹 Strong GEO + vertical combinations ...and more! Check out the full guide and find your next GEO to test 🚀

↖️ Top combinations for Direct Click Direct Click is one of the hottest ad formats right now ❤️‍🔥 But you also need the right GEO, vertical, and device combination to make it work ✅ So, we’ve put together some of the best-performing combinations for Direct Click to help you get better results. Swipe through, check the combos, and start testing 🚀

Meet RollerAds at Domain Summit Europe! 🇩🇪 Wow, another conference is coming—feels like we never sit still! This time, Reynard, our BizDev manager, is heading to Kempten to meet with you and discuss domain monetization and sales 😉 Let's meet if you're going to be there too! 📍 Where: Kempten, Germany 📅 When: August 17–18 📩 Book a meeting via Calendly or email: reynard@rollerads.com Bis bald! 👋

How to start a blog website and monetize it 💰 Looking for new earning opportunities? A blog website might be just what you need! Check out our latest blog article to learn: 🔹How to find the right niche for your blog website 🔹How to set everything up and make it SEO-friendly 🔹How to keep your users engaged 🔹Different monetization options and how to combine them effectively Go check it out, and when you're ready to monetize, we're here to help and assist you 🤝

New update: Apple Pay is now available 💸 Hey everyone! We’re back with another product update. This time, we’ve added Apple Pay as another payment method for topping up your balance. To use it, simply sign in through the Safari browser. When making a card payment via Stripe, Apple Pay will automatically appear as an available payment option. That means you won’t need to enter your card details manually—just pay with Apple Pay in a few taps ✅ If you have any questions, just contact us 🌀

Meet RollerAds at Ace Alliance Riga! 👋 We’re heading to Ace Alliance Riga tomorrow! Renz, our VP of Growth and Partnerships, will be there and would be happy to meet you, discuss new opportunities, and explore potential partnerships. 📍 Where: Riga, Latvia 📅 When: August 6–7 📩 Book a meeting via Calendly See you tomorrow! 🌀

Let's welcome Renz Gonzales to the RollerAds team! 👋 We're happy to announce that Renz has joined us as VP of Growth and Partnerships. Our team is very excited about what's ahead ❤️‍🔥 Together with Renz, we'll continue strengthening our partnerships, building new opportunities for our users, and taking RollerAds to the next level. Let's roll together! 🌀

RollerAds digest: News, updates & events 🌀 This summer has been really hot ❤️‍🔥 Over the last couple of months, a lot has happened: we've rolled out our new platform, made some useful updates, won an award, published interesting articles, traveled to different countries for conferences... So it's time to put it all together and share these updates in one place! Check out our latest blog article to make sure you didn't miss anything ❤️‍🔥

New update: Add tags and group your domains 🚀 We've just made managing your domains even more convenient. Now you can add tags to your domains to group them into categories, both when adding new domains and for existing domains ✅ With tags, you can: ⚡️Find domains quickly using the tag filter ⚡️View detailed stats for specific domain categories Try it out and let us know what you think!

New update: Direct Click rates 🎯 The rates list for Direct Click campaigns is now available! You can check the average rate for your target GEO and chosen ad format (including Direct Click) before launching a campaign ✅ Simply go to the Campaigns section, open the Rates tab, and filter by GEO and ad format to see the average bids. And if you have any questions, just contact your account manager 😌

Meet us at Affiliate Summit East! 🇺🇸

Meet RollerAds at ChinaJoy! 🇨🇳 This Friday, we'll be in China! We're excited to meet everyone, so let's connect! Xinyi, our BizDev manager, will be there to tell you more about the opportunities RollerAds has to offer. Come say hi! 👋 📍 Where: Shanghai New International Expo Centre 📅 When: July 31–August 3 📩 Book a meeting via email: x.chen@rollerads.com or on Telegram: @sydneyinparis See you in Shanghai!

A guide to protecting campaigns from invalid traffic🛡️ We've recently published an article about fraud traffic and how ad networks fight it. Now it's time to dive deeper and learn how to actually protect your campaigns from it. In our latest guide, you'll learn: • how to spot the warning signs of invalid traffic • what to do if you suspect poor-quality traffic The sooner you spot invalid traffic, the less impact it will have on your campaign performance. Check out the full guide to learn more!